For roofers, plumbers, HVAC, tree service, flooring, window cleaning, and landscaping companies

    Next Generation Websites, Managed for You

    Built to be found by Google, by ChatGPT, and by the AI answers your customers now read first. Plus custom software in days and social media that keeps you visible.

    Most contractor websites were built once and never touched again. Ours are built right, then managed — content, schema markup, speed, and search visibility handled every month. You run your crews. We run your web presence.

    Book a Strategy CallSee What We Build

    Holland, Michigan · Serving contractors nationwide · Call 616-739-3245

    What We Do

    Three Ways We Grow Your Business

    MANAGED WEBSITES

    Next Generation Websites With SEO, AEO, and GEO Built In

    Your website has to do three jobs now. Rank on Google. Show up in ChatGPT, Claude, Gemini, and Perplexity. Get pulled into Google's AI Overviews. Most sites do none of them.

    We build for all three from day one. Schema markup, service area pages, clean fast code, and answer-shaped content that AI engines can actually quote. Then we manage it every month so it keeps working.

    • SEO, AEO, and GEO handled together
    • Schema markup baked into every page
    • Service area pages that prove you're local
    • Managed monthly — no stale sites
    • Loads in 2.5 seconds or less
    See how we build websites

    CUSTOM SOFTWARE

    Custom Software in Days, Not Months

    You know the tool your business needs. A quoting calculator. A crew scheduler. A customer portal. An inspection app your techs can use from a roof.

    The old answer was six months and a five-figure quote. That's over. We build working custom software in days. You use it, you tell us what's wrong, we change it the same week.

    • Working software in days, not months
    • Built around how your crews actually work
    • Connects to the CRM you already use
    • Changes shipped in days, not release cycles
    • You see the prototypes as it being built, no surprises!
    See what we can build

    SOCIAL MEDIA PROGRAMS

    Social Media That Proves You Did the Work

    Homeowners check you out before they call. Your Google profile, your reviews, your Facebook page. If the last post was fourteen months ago, that tells them something.

    We run the whole program. Real photos from real jobs, posted on a schedule, written in your voice. Not stock images and quote graphics.

    • Posted consistently across your channels
    • Built from your actual job photos
    • Written to sound like you, not an agency
    • Google Business Profile kept active
    • Monthly reporting you can read in five minutes
    See the social media program

    Why This Matters Now

    Your Customers Stopped Searching the Old Way

    Ten years ago a homeowner typed "roofer near me" and picked from ten blue links. Today she asks ChatGPT who the best roofer in her town is. Or she reads the AI answer sitting on top of Google and never scrolls.

    If your site is not built to be quoted by those systems, you are invisible in the place your customers now look first.

    That is what AEO and GEO are. Answer Engine Optimization gets you into ChatGPT, Claude, Gemini, and Perplexity. Generative Engine Optimization gets you into Google's AI Overviews. Regular SEO still matters. It is just no longer the whole job.

    Most agencies have not caught up. We build for all three, on every site, from the first page.

    SEO

    Rank in Google search results

    AEO

    Get named in ChatGPT, Claude, Gemini, and Perplexity

    GEO

    Get pulled into Google's AI Overviews

    Managed, Not Delivered

    A Website Nobody Maintains Stops Working

    Here is what happens with a normal agency build. They hand you a site. Six months later the phone number on your service page is wrong, your schema is broken, three pages load slowly, and nobody has added content since launch. Your rankings slide and nobody tells you.

    That does not happen here. Every month we handle it.

    Content added

    New pages and answers that build topical authority

    Technical health checked

    Speed, schema, broken links, mobile

    Search visibility tracked

    Google, and the AI engines

    A report you'll actually read

    Plain English, what changed, what's next

    The Leak

    Inbound Voice Agents To Answer Calls 24/7

    Every Missed Call Goes to Your Competitor

    Traffic is only half the job. If a homeowner calls and gets voicemail, you did not lose the lead to Google. You lost it to the guy who picked up.

    18–27%

    of calls during the business day go unanswered

    62%

    of evening calls go to voicemail

    41–60%

    of weekend calls go unanswered

    85%

    of evening callers never call back

    That is why speed-to-lead is built into everything we do. Instant response, day or night, so the first call back is yours.

    See Inbound Voice Agents

    Built for the Trades

    Roofers. Plumbers. HVAC companies. Tree services. Cleaning companies. The trades that keep neighborhoods running.

    We are not a general agency that also does contractors. This is the only market we work in, and it shows in every page we build.

    Roofing
    Plumbing
    HVAC
    Tree Service
    Cleaning

    How We Start

    01

    Strategy call

    Thirty minutes. We look at your site, your search visibility, and where your leads are leaking. You leave with a clear picture whether you hire us or not.

    02

    Build

    Your next generation website goes up with SEO, AEO, and GEO built in. Custom software and social media added if you want them.

    03

    Managed monthly

    We keep it fast, current, and visible. You get a report every month. You get a person to call.

    Questions Contractors Ask Us

    A site built for how people search today. Clean fast code, schema markup on every page, service area pages that prove you are local, and content shaped so AI engines can quote it. Then managed every month instead of left to rot.

    Let's Look at Your Site Together

    Thirty minutes. We will pull up your website, check how you show up in Google and in AI answers, and tell you what we would fix first. No pitch deck. No pressure.

    Book a Strategy Call

    Or call 616-739-3245

    Call Now: 616-739-3245