About Us

Who are we?

We are a full-service, digitally-savvy collection of marketing specialists that understand the connection between content and customers. We help our clients achieve exceptional results by finding the most valuable opportunities, and executing each component at the highest level.

Founded By A 25 Year
Marketing Professional

Resonating Brands was founded by Janette O’Shaughnessy, a career marketing professional with a passion for helping companies with their marketing strategies.

Founder & Strategic Growth Partner, Resonating Brands

Janette O’Shaughnessy is the visionary behind Resonating Brands, where she serves as Founder and Strategic Growth Partner. With a sharp eye for system design and a deep commitment to measurable impact, Janette specializes in transforming roofing companies into dominant local market leaders. Her approach combines smart sales and marketing automation with a relentless focus on results—empowering contractors to scale with confidence and clarity.

Guided by a belief in radical transparency and client-first integrity, Janette has built Resonating Brands into a trusted growth engine for roofing and home services businesses across the U.S. Her strategic leadership ensures that every campaign is rooted in data, driven by innovation, and designed to deliver high-quality leads—not just traffic.

Janette’s work reflects the brand’s core values: best-in-class service, authenticity, credibility, and compassion. She is not just a marketing expert; she’s a builder of systems that resonate. Her mission? To eliminate guesswork in marketing, replace outdated processes with scalable automation, and help clients grow with confidence.

Whether advising on local SEO strategy or architecting a sales funnel powered by intelligent automation, Janette is the go-to guide for roofing companies ready to own their market and turn their brand into their greatest asset.